Why a Thank You Can Change a School — Even on the Hard Days

There’s a point every school year — usually somewhere between a chaotic morning arrival, a hallway conversation with a student who just needs someone to listen, and the third fire drill of the quarter — when I have to remind myself to stop and take inventory of what’s actually holding our school together.

It’s never the systems.
It’s never the spreadsheets.
It’s always the people.

Over the years, I’ve learned that the most powerful tool I have as a school leader doesn’t cost a thing and nor does it require extensive professional learning: a genuine thank you.

When you work in a building where everything is urgent, it’s easy to start operating like gratitude is optional. But I’ve found the opposite is true: the more pressure we’re under, the more essential taking time to show sincere gratitude becomes.

Some of the most grounding moments of my day happen in the tiny spaces between tasks:

  • Thanking a member of our custodial team who quietly cleared a spill before most people even noticed it
  • Stopping by a classroom to tell a teacher, “Hey, that lesson today? You had them. That was good work.”
  • Telling your grade level counselor that you saw the way she handled a tough parent meeting with grace.
  • Pointing out to a front office teammate that her calm presence is the reason the day didn’t unravel at 7:05 AM.

Those acknowledgments take seconds.
But they change trust.
And trust changes a building.

Schools go through seasons. Some feel light; others feel heavy. Some years the climate shifts week to week. But what I’ve seen consistently is that people feel steady when they feel seen.

I think about the moments that happen behind the scenes — the kind that rarely get mentioned in newsletters:

  • The teacher who quietly checked on a student going through something at home.
  • The counselor who stayed late to support a family no one else could get ahold of.
  • The core team that turned a small idea into something that made 100 students feel proud.
  • The teammate who brought laughter into a meeting that was heading toward stress.

When I recognize those things — even in a quick “Hey, I noticed that” — I watch shoulders ease. People breathe differently when they know their work isn’t invisible.

Thank-yous reshape culture in ways data never captures.

There was a morning not long ago when a student walked into my office — unprompted — and said, “I just want to thank you for always checking on me.” It wasn’t a big, dramatic moment. It was simple. Human. And it reminded me that appreciation is contagious.

When students hear thank-yous exchanged among adults…
When they watch teachers affirm each other…
When they see leaders shout out a bus driver, or a cafeteria worker, or a teammate behind the desk…

…it becomes normal for them to practice gratitude too.

And honestly? That may be one of the most culture-shifting things we can teach.

The more intentional I’ve become about expressing appreciation in the building, the more it’s shaped the rest of my life.

I’ve learned to thank the people who love me, the friends who show up, the partner who sees the parts of my day that no one else sees, the family who holds space for me when I’m tired. Gratitude has a way of softening you — of reminding you to pay attention to what’s working, not just what’s hard.

No matter the season.
No matter the climate.
No matter the pressure of the day.

Genuine gratitude costs nothing.
But it returns everything.

If you want a school to feel different, start with appreciation.
If you want people to feel valued, say the words out loud.
If you want culture to shift, notice the humans doing the quiet work.

And if you’re tired, overwhelmed, or unsure where to begin — start with this:

Thank you.
For showing up.
For choosing this work.
For giving more than people ever see.

We can’t control everything in a school, but we can control how we care for the people in it. And in my experience, that changes everything.

Kicking off 2025-26 on the right foot

Summer planning is winding down. More and more faculty members are making their way into the building the past few weeks to get a jump on creating hallway signage, arranging classroom spaces, planning, etc. Our staff kickoff is a matter of days away and our students return in a week. 2025-26 is coming.

There are countless advice articles out there from ASCD and other reputable sources ahead of a new school year for faculty and staff of all walks to get information from. A sampling:

https://www.edutopia.org/article/realistic-goal-setting-teachers/

https://steinhardt.nyu.edu/ihdsc/path-program/path-perspectives/top-10-tips-starting-school-year-strong

https://www.edutopia.org/article/school-leaders-back-to-school-resources/

This is an exciting time but can easily be overwhelming even for veteran educators. So much to do, so little time before the students arrive in a matter of days. So many boxes to check — district, state and federal mandated items, building specific areas, time and space with grade level and content teams — the list goes on. This can be stressful.

Routines. To assist routines are essential. Start them before the school year begins on a smaller scale to get “in the swing” of things. getting enough sleep, eating healthy, and exercising regularly all items I’ve blogged about in the past. 

Positive thoughts. Focusing on the positive aspects of returning to school, like seeing colleagues, students, families and learning new things, can assist in counteracting negative thoughts.

As a school leader specifically there are a long list of items I try my best to utilize to support the faculty and staff I lead in the beginning of the year and ongoing. These include…

1. Cultivate a Culture of Trust and Transparency:

  • Build strong relationships. Prioritize building positive relationships with staff, students, and families from the outset. Essential early, often and ongoing. Authentic.
  • Open communication. Create a culture where open and honest communication is encouraged, fostering a sense of security and belonging. Teamwork – approachability, willingness to listen, while being open to adapting.
  • Transparency. Be transparent about your vision, goals, and decision-making processes. 
  • Regular check-ins. Hold regular meetings, both formal and informal, to facilitate open dialogue and address concerns. 

2. Set Clear Goals and Expectations:

  • Define a shared vision. Articulate a clear vision for the school year, ensuring it aligns with the needs of the school and community.
  • Establish authentic goals. Work with your team to set specific, measurable, achievable, relevant, and time-bound goals for the school year that are both authentic and meaningful.
  • Communicate roles and responsibilities. Clearly define the roles and responsibilities of each team member in achieving the shared goals.

3. Provide Support and Resources:

  • Coaching and mentoring: Offer coaching and mentoring to help staff develop their leadership skills and build confidence. As I’ve blogged about in the past, this is truly a win-win as a leader – building capacity in others while increasing their confidence and scope as professionals.

4. Lead by Example:

  • Model positive behaviors. Demonstrate the behaviors and attitudes you want to see in your staff and students. Professional, model what you want from the professionals you lead.
  • Be a lifelong learner. Show my own commitment to continuous learning and improvement, inspiring others to do the same. 
  • Celebrate successes. Acknowledge and celebrate both individual and collective achievements, creating a positive and motivating atmosphere. Small or large – celebrate the wins.

5. Embrace Adaptability and Resilience:

  • Be flexible. Be prepared to adapt to changing circumstances and adjust your plans as needed.
  • Maintain a positive attitude. Cultivate a positive and optimistic outlook, even in the face of adversity. This can be easier said than done some days but as a school leader — eyes are always watching. Attitude is everything — especially in this role.

Here is to a wonderful new school year. We’ve got this.

#WhyD3 – Love for my undergraduate institution and the small college atmosphere

All my life two things have persisted. I’ve been an “old soul” and have tended to do my own thing rarely given into pressures no matter how small or large.

Growing up in Ohio it was pretty much expected I would go to The Ohio State University. Being in south-central Ohio all my K-12 life — becoming a Buckeye is often the next step for many. Especially given my parents, numerous aunts and uncles on both sides of the family were alumni. I grew up all around it. Football games every fall, the university came up in some capacity at every family function and growing up an hour from Columbus — you couldn’t avoid it. With the addition of two successful professional sports teams things have changed but as a kid — OSU essentially was the main aspect of the city.

However, I had little to no interest. Way too large. OSU was a city within the city. I wanted to do my own thing. University of Dayton? Too large. Xavier University? Still a bit too large for my liking. John Carroll University? Beautiful campus and right size but the scholarships weren’t enough to make it happen, unfortunately.

However, while JCU didn’t work out — another school in the same conference much closer to my hometown came through with scholarships and when I visited — everything clicked. It was home. Wilmington College.

So the Catholic kid from small town Ohio landed on a beautiful Quaker institution just one county over. Doing my own thing once again.

That was 25 years ago when the journey began. As an undergraduate student, I was immediately taken in by the faculty and staff. Small class sizes and dorms you really got to know everyone on campus – student and faculty alike. A true campus community.

The campus community pushed me in ways I never realized. Socially, leadership opportunities galore and intellectually.

Fast forward to today. I look back with pride on how much the university has meant to me both as an undergrad and many years into my alumni journey. Giving back to the college fiscally is never enough. Nor is being active on alumni advisory council. Being several states away, I still try to get back on campus at least annually and maintain friendships with faculty and fellow students from my undergraduate days while bonding new connections with current faculty.

Google #WhyD3. You’ll get a small sense of the small college bond. Why this lifelong Bengals fan can’t help but be thrilled when the Eagles won the Super Bowl this year. Their head coach is a Mount Union alum – our conference. He represents small colleges everywhere and always talks about his D3 college experiences. Just one example of this bond — even outside of my college specifically.

The bond is special. Always has been – always will be. Even though I’ve far away the bond between myself and my beloved small college has never been stronger.

#WeAreDubC

*Photos throughout this post are from homecoming weekend 2024*

Passing it on. The power in building capacity in others.

As I reach well into the halfway point of my career in public education it’s easy to get caught up in the hustle and bustle of the day to day and lose track of the years and where I’ve come within the profession. Our work can be heavy. Fast-paced with so many twists and turns.

I’ve been so grateful to have so many who have poured into me over my nearly 20 school years in education. Both in my own K-12 career and in my education prep program at my beloved Wilmington College over 20 years ago, my graduate program at NC State University and from so many amazing educators within our district, throughout the area and beyond. Blessed doesn’t begin to scratch the surface throughout my career with the amount of support, love and care that’s been bestowed upon me throughout my time as an educator throughout my various roles.

No matter how busy we get I never once lose sight of all that so many have put into me over the years. In my office I have photos of many that have had significant impacts – college professors, administrators who are mentors, teachers who have believed in me when the times got tough, the list goes on. These photos help keep me going on and serve as inspiration outside of the students and families we all serve, of course.

Those teachers who put so much into a wide-eyed 3rd grade teacher brand new to the state and the city all those years ago. I thought I knew so much coming out of undergrad only to find out the real world was so different in our profession. They helped me not only survive – but thrive.

Fast forward to my current role. That first year teacher who student taught with us my first year as an assistant principal, then was able to get a position with us the next school year. She quickly found out the that first year is tough, tough, tough. I was always her biggest cheerleader through all the bumps and stumbles. Coaching, adding value, she took that feedback and now several years later is legit one of the greatest educators I’ve ever worked with and an incredible teacher leader for not only the grade level but our entire school community. The pride in that is so powerful.

No matter how busy life gets, I also find time to pour into others. One of my greatest joys as an administrator is building capacity in teachers. Seeing things in them that they might not realize. Building teacher leaders is empowering — on both ends. Even if it means these educators might have to leave your building to grow professionally.

Taking time to have conversations with educators to let them know what you see in them specifically (well beyond generic “thanks for all you do” type talks) and how they can/should enhance what they’re doing instructionally into a broader role. Increasing capacity as a professional. At the middle school level this can be — a team lead, content chair for the grade level or possibly school-wide, becoming a mentor to beginning teachers through the district, etc., the list goes on.

Time is precious but carving it out to have these conversations, write the detailed notes of appreciation, giving authentic gratitude and just providing – time and space to let our peers know we see them and really value their work — while offering career increases can go such a long way.

We all put in so much. Giving a little bit more to build up our people is truly invaluable.

I’m grateful for my people both in my past and currently and also for those that I serve. Truly. Actions > words.

Rest and relaxation. Refueling that drive.

A little under a year ago I blogged about my rural background and how my upbringing on a farm formed who I am today. https://brendanfetters.com/2023/11/18/drive-how-my-rural-background-formed-me/

There are few places on this earth that I feel more at ease than walking my family’s farm in rural south-central Ohio. It had been three years but I was grateful to get up for an extended weekend, completely free of work to enjoy life in conjunction with my college’s homecoming festivities about a month ago.

I made the all-day journey in great time thanks to leaving home well before dawn to get an early start and drove straight to the farm prior to checking into my hotel later in the evening.

There is nothing more peaceful than a several hour stroll through the paths that align the acres upon acres of wheat and soybean fields on a midwestern fall day in the heartland.

Aside from taking a few photos, it was just me, a calm breeze and the occasional chirping of birds as beans a wheat briskly swayed awaiting their eventual harvesting in the coming weeks.

It had been three years since I was up but far too long. Also, too long since I took a considerable break. I’m the first to admit I am terrible about taking time off. I have an army of friends and district colleagues who are working on me at improving this.

An extended trip to Ohio was a start. I’m getting there.

Being on the farm for a few hours walking around at the start of a fantastic weekend on my beloved college campus (another post to come eventually) made me realize how much disconnected time in nature really is both refreshing and needed.

With my dad now retired and family friends now running the day to day operation the overall appearance has shifted some. Gone are the days of a balance of corn and soybean operation. Corn is out and now an extensive hay operation is in place. That’s the tenants choice. However, the overall look is very much the same as it was when I was growing up.

So peaceful always. So many memories of my paternal grandparents, farm hands, summers bailing hay and straw with my dad, helping sew fall wheat, fall harvest, spring planting and even in my younger days when we still had animals – helping move hogs and cattle around.

All these memories came flooding back as I walked. Peaceful. Needed. Such a shift in pace from my nonstop day to day in leading a large urban/suburban middle school.

My biggest takeaway from this two hour walk was yes – checking on my family’s property but even more so the importance of rest, relaxation and complete disconnection far, far away from the realities of life. I need to more of this — much more.

Drive. How my rural background formed me.

Growing up on a farm in a farming community in rural south central Ohio had and continues to have a significant impact on my life. While I’ve been removed from living in the region for nearly 20 years, the lasting meaning the first 24 years of my life living in the heartland had on my life both ground me and drive me daily.

I don’t talk about it much but the evidence is around me if you look in a variety of much. Most people are shocked when they learn this is a significant part of my story.

Both my home and work offices have a lot of green – John Deere green, specifically. Toy tractors, mostly from my childhood – gifts from my paternal grandfather. Reflecting on the significance my family farm had on me growing up and continues to have today.

From a young age I knew I enjoyed agricultural community but I loved education. I was at a crossroads around middle school – my like (agriculture) or my love (public education) so from third generation in farming I chose third generation education from that point and never looked back.

Life lessons were learned from a young age. Responsibility – so much responsibility. Caring for cattle, hogs, time sensitivity during the planting and harvesting seasons especially, machinery and storage upkeep – early to bed, early to rise, the list goes on. Fiscal and physical responsibility in all areas, punctuality and overall drive stick with me daily all stemming from the foundation rooted in my 24 years in the midwest. So many life lessons gained.

The Raleigh area has proudly been my home for nearly 20 years. I love the entire Triangle region and am deeply rooted in as well as invested in the greater community both in and outside of my work within our school and district. I also enjoy the fast pace of a large metro area – far different from what I grew up with but the life and leadership skills gained have been priceless.

The family farm is still in operation and provides a great place for reflection, peace and calm for me whenever I find myself back in Ohio for alumni events at my beloved Wilmington College nearby.

So many of these overall skills – prioritization, connecting with people, goals, aspirations and most of all overall drive both short and long term stem from my my background. Grateful.

The boundless value of sending positive energy

Last week started the 2022-23 school year for the district I work in. As students and teachers head back to into buildings throughout the nation it’s no secret our profession is in a difficult spot.

Professionals of all aspects of education are often feeling undervalued and under paid. Add to this the national wave of scrutiny toward our public schools often landing in school communities all over, this often only adds to the burden.

As school leaders, it is imperative that now, more than ever, we create a culture of trust, positivity, caring within the professionals we serve. Sending and attracting “good energy” should always be a foundation. In 2019, Entrepreneur had a valuable piece featuring 9 ways to attract good energy. For specifics, the article can be found here: https://www.entrepreneur.com/article/332544

In short here are the 9 ways:

1. Pay attention to the energy you’re emitting.

2. Change the tone of your thoughts.

3. Cut off negative influences.

4. Expand your circle.

5. Embrace compassion and kindness.

6. Cultivate gratitude.

7. Find your inner strength.

8. Align your current self with your future self.

9. Act in good faith.

When times are challenging as they have been the past few years especially both in our profession and in life with navigating a pandemic world and as we emerge from this, it is often easy to find ourselves on the “complain train” about ever shifting world, career and changes not always for the better do to said challenges.

Reinforcing this negative talk is never going to help. Instead, treating everyone with compassion, kindness and grace, even if they aren’t doing the same, will go a long way. Your kindness will come back to you in the form of good energy. We always want to put good energy into the universe — not the opposite — if we want positive outcomes, even if they don’t come immediately. Begin with the end in mind.

Lead by example. Embrace the staff you lead. Celebrate your staff collectively often – genuinely. Celebrate staff individually when they’ve added value to the group in any capacity. Encourage collaboration within the group, if there is an expert on a platform or skill — encourage sharing. The list is boundless. Better together. Listen to them. Reflect. Listen more.

Leadership is often a lonely place. However, leading with positivity, grace and understanding often yields a less lonely setting and spreads – a win-win.

One year later.

One year ago today. My world changed. The lives of my building colleagues changed. My lives of my district colleagues changed. The lives of my friends, family and neighbors all around our community, state, nation and world changed. Dramatically. One year ago today the world started to shift rapidly in response to Covid-19 which had just officially been named a pandemic by the WHO.

In the past year like so many people within education and all walks of our community, state and nation I have learned, grown and adapted so much. Shifts are ongoing throughout the pandemic. A natural planner, I’ve had to shift. One day at a time. Focusing on circle of control ongoing. Leading with grace, listening and understanding always even if its hard to focus on the positivity myself often — always focus on those silver linings just as I’ve been doing the past year even more than usual.

We now have three approved vaccines which truly is a modern medical miracle. There is light at the end of the tunnel. Our return to normal will not be the same as pre-Covid it’s becoming more and more clear.

When we do return to a world without masks, social distancing and mass gatherings again what value adds will be bring from this experience.

Slowing down, reflecting, a deeper respect of self care in the form of diet and fitness while working smarter ongoing are some of my main take aways. I have no doubt I’ll emerge a better person professionally, physically and mentally. You?

This past year has been extremely challenging for everyone especially our front line workers, medical personnel, educators and our elected officials who have had to make difficult, often extremely challenging weekly, sometimes daily decisions throughout the ever-changing landscape of the global pandemic. Offer grace. Lately it seems we’ve drifted away but remember we’re all in this together. Let us aim to emerge better – together.

Turning the page on 2020 — flipping to 2021

2020 was a tough year. This is no front page news. Professionally, personally. For so, so many. Myself included.

Throughout this past year I have been determined to focus on almost entirely two things — “silver linings” along with circles of control, concern and influence. (For more on this see the clip of Dr. Covey below)

What do I have control over? What has gone well this year? What are the main silver linings of the day? Week? Month? Year? They are always around – focus on those.

For me my parents recently retired near me. In the past they were several states away and if I was lucky would see them 3, maybe 4 times a year. Now, not always in a “normal” manner I’m able to see them weekly which has been such a blessing in general but especially during a pandemic when in person interactions are at a minimum often.

At work we’ve gained two outstanding educators to our administrative team and several new faculty members who are have fit seamlessly into our lineup and are going above and beyond daily during these challenging times.

I made a goal at the start of the year to go above and beyond with fitness and while the significant shift I knew I needed was expedited by lockdowns early on in the pandemic I’m forever grateful. Having fitness in my daily life again and at a deeper level than ever in my professional life has helped so much not only with my health but also providing daily motivation, peace and balance.

Those are just a few of the truly significant “pros” of 2020. I could go on and on. Appreciate what we have, what we’ve gained from these experiences and how we will add on to this for the new year and well beyond.

Resolutions seem to have more importance to people now more than ever as we leave a year that putting it mildly disrupted our lives and forced us all to significant adapt to sizable shifts within our daily living. When we make them (if we do) it is important to be both intentional and realistic by choosing targeted resolutions that will lead to happiness. This recent article in The Atlantic gives outstanding perspective on this very subject.

Happy New Year! Make 2021 truly great or not. The choice is yours.

Celebrating Marie: a mother’s influence on career, lessons and life

Today all around the nation and beyond we celebrate Mother’s Day. With my parents being several states away some holidays are missed annually and this is one of them this year. Phone calls, emails, texts, cards, letters, etc. aren’t enough sometimes.

During Teacher Appreciation Week I devoted one tweet a day throughout the week to an educator or group of educators who made a sizable impact on my life and career in education. I devoted one to my mother – but for several reasons.  https://twitter.com/BrendanFetters/status/859129638026706945

I’ve spent my entire life in and around schools in some capacity. Some of my earliest memories growing up in Ohio are visiting my mother’s school in the summer months to help her set up her high school classroom, assisting with drama practice, working on homework in my mom’s classroom after a long day in middle school while my mom and her teacher friends walked the hallways for exercise, the list goes on.

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From a young age my parents both instilled the value of hard work in me. My mom specifically demonstrated the value of working hard but in caring on a deep level. It always amazed me growing up how my mom was able to connect with all students – especially the older I became and some of my peers in high school would tell me how much she meant to them. Additionally in the years since I’ve started my own career in education and well into my mother’s retirement I’m constantly amazed how many former students reach out to her still to this day. What a lasting impact – powerful.

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While many, many educators made significant impacts on my career growing up, into college, career, etc. my mom laid the foundation. Foundation as a person, educator – teaching me the value of listening, learning and kindness. All aspects I try to put into practice with precision on a daily basis.

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There is little question that I would be where I am today without my mother’s guidance as a person and professional. Connections with colleagues, student/family relationships all of these vital aspects to what I bring to the table daily all were modeled ongoing by my mother – and continued by her today long into retirement. Amazing. I hope I can come to hitting the mark that she is at today when I’m at her age. She certainly set the bar high.

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